Case study · Concept build
Clinique Nedjma: a private clinic website built around booking.
A concept website for an imagined multi-service clinic in Kouba, Algiers. Nobody browses a clinic website for pleasure: patients want to know whether the right department exists, whether it is open, and how to get an appointment without waiting on the phone.
The project
From the first question to a booked visit.
The brief
Give a family clinic a website that feels calm and trustworthy, and turn the two most common questions, “do you treat this?” and “when can I come?”, into a short path to a booked visit.
Strategy
A booking button in the header of every page, emergency availability stated on the first screen, and all eight departments on one services page with the main care listed for each. Patients who are unsure are sent to the booking form or the phone line, never to a dead end.
Design
A clean blue and white system with rounded cards, line icons and generous spacing, so medical information stays easy to scan, including on a phone.
Development
Built with Elementor on Astra, with an appointment request form in WPForms that collects the patient’s details, a preferred date, the purpose of the visit and a note.
- Appointment request form with date and purpose
- 8 departments on one services page
- Click-to-call and 24/7 emergency details
- Team and values on the about page
Mobile
On a phone, booking stays one tap away on every page, and the first screen states the location, emergency care and both main actions.
- Booking button on every page
- Mobile-first layout
- Address, phone and emergency hours in the footer
Deliverables
A four-page clinic website, ready to adapt to a real clinic’s departments, doctors and photos.
- Live demo on a temporary domain
- Home, About, Services, Booking
- Appointment request form
- Contact details in every footer
Pages
A closer look.
A clinic website has one job: get the patient to the right department and onto the calendar. Everything else supports that.
Guerniche Ramzi, on the Clinique Nedjma concept
Next case study
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Next step
Need something like this for your business?
Tell me what you sell, who you sell it to, and what the website must do. I will come back with a clear approach and a starting price within one working day.