Work
Selected projects, across industries and business models.
Client projects are labelled as client work. Concept builds are complete, live websites I designed and developed end to end to solve a real industry brief, not mockups. Every project below is online and can be explored.
Client work
Three businesses, three different jobs for a website.
A multi-brand sports nutrition store for the Algerian market: seven brands, 54 products, nine categories, a shop-by-goal path, wishlist, customer accounts, and delivery to home or stop-desk with payment on receipt.
- WooCommerce catalogue: 54 products, 7 brands
- Shop-by-goal and new-arrivals merchandising
- Cash on delivery, home and stop-desk shipping
- French and Arabic language switch
- Custom domain, launch and training
A soft, feminine online store for a homewear brand: pyjamas, home dresses and lounge sets. Built on WooCommerce with a curated catalogue, product pages, cart and checkout, and a brand identity carried through every page.
- Brand-led design system
- WooCommerce catalogue and product pages
- Cart, checkout and order flow
- Responsive build and launch
A 360° communication agency in Algiers that needed a website matching the quality of its signage and branding work. Five-page French-language site with a clear service architecture, SEO foundation and reliable lead delivery.
- Site architecture and copy direction
- Custom design on Elementor Pro
- Rank Math SEO setup, titles and descriptions
- Contact form with SMTP delivery
- Performance: caching and image optimisation
Concept builds
Industry briefs, built for real.
Each of these is a complete, working website: design system, pages, forms and, where relevant, a functioning store. They show how I approach an industry before a client in that industry walks in.
A concept store for clean skincare, built for shoppers who pay at the door: the cash on delivery promise on every page, delivery fees by region and WhatsApp ordering.
- 8 products, including a bundled set
- Cash on delivery checkout, phone required
- Delivery fees by region, free over $75
- WhatsApp ordering on every product
- Live on its own domain
A fine jewelry store selling to two markets at once: prices in euros and dinars, cash on delivery in Algeria and insured delivery to France, across twelve pieces and three collections.
- 12 pieces, 4 categories, 3 collections
- Prices in € and DA on every piece
- Cash on delivery in Algeria
- Insured express delivery to France
- Size guide, care, warranty and journal
A private multi-service clinic website for Algiers: eight departments on one page, emergency information up front and an appointment request form on every path.
- Appointment request form
- 8 departments on one services page
- Booking button on every page
- Click-to-call and emergency details
- About page with team and values
A wood-fired restaurant concept: an atmosphere-led home page, a seasonal menu filtered by category, a chef’s tasting menu and a table reservation form.
- Reserve a table on the first screen
- Menu filtered by category
- Chef’s table tasting menu
- Reservation form with party size and date
- Hours and address on every page
A luxury car rental and dealership concept: four featured cars on the home page, a sixteen-car collection with weekly rates, a reservation flow and showroom locations.
- Reserve a car from every page
- 16 cars across 4 makes, weekly rates
- Collection grouped by make
- Financing, trade-in, maintenance, warranty
- Click-to-call and showroom locations
A sneaker store for Algeria: an interactive 3D sneaker in the hero, six curated pairs, sizes 37 to 46 and cash on delivery to all 58 wilayas.
- Interactive 3D sneaker in 3 colourways
- 6 pairs across Running, Men and Women
- Cash on delivery to all 58 wilayas
- Guest checkout, no account needed
- Size buttons from 37 to 46
A premium phone store concept: 18 flagships from six makers in every finish and storage option, layered filters, a side-by-side compare tool and honest opening-soon notices.
- 18 phones from 6 makers, 4 collections
- Finish and storage options with live prices
- Compare up to three phones
- Filters by brand, finish, storage and price
- Clear opening-soon and price notices
Next step
Your project could be next on this page.
Tell me about your business and what the website needs to do. I will come back with a clear approach and a starting price within one working day.









